Privacy policy

Privacy Policy

Last updated: October 13, 2025

This Privacy Policy explains how BLACKDUST (“we”, “us”, or “our”) collects, uses, and shares your personal information when you visit or make a purchase from www.blackdust.co.uk (the “Site”), or otherwise interact with us (collectively, the “Services”).

For the purposes of this Privacy Policy, “you” refers to any user of our Services, including customers, website visitors, and individuals whose information we collect.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, operations, or legal requirements. Any updates will be posted on this page, and the “Last updated” date will be revised accordingly.

Legal Bases for Processing (GDPR)

Where required under the UK GDPR and EU GDPR, we process your personal information on the following legal bases:

Performance of a contract (to process and deliver your orders)
Legitimate interests (to operate, improve, and secure our business)
Your consent (for marketing communications and certain cookies)
Legal obligations (such as tax, accounting, and regulatory requirements)

Personal Information We Collect

Information You Provide to Us

This includes:

Name, email address, phone number
Billing and shipping address
Order and payment confirmation details
Account login and security information
Customer support communications

Providing certain information is necessary to access some features of our Services. If you choose not to provide it, those features may be unavailable.

Information Collected Automatically

When you use our Site, we automatically collect certain information, including:

IP address
Device and browser information
Network connection details
Pages viewed and interactions with the Site

This information is collected using cookies and similar technologies.

Information from Third Parties

We receive information from trusted third parties that support our Services, including:

Shopify, our e-commerce platform
Payment processors (such as Stripe or PayPal) to securely process payments
Shipping and fulfillment partners
Analytics and marketing providers, where applicable

All such information is handled in accordance with this Privacy Policy.

How We Use Your Personal Information

Providing Products and Services

We use your information to:

Process payments and fulfill orders
Manage customer accounts
Arrange shipping, returns, and exchanges
Communicate about purchases and account activity

Marketing and Communications

We send marketing communications only if you have opted in. You can unsubscribe at any time using the link in our emails or by contacting us directly.

We may also use your information to show relevant advertising on our Site or other platforms. Where required by law, this is done with your consent.

Security and Fraud Prevention

We process personal information to protect our Site and customers from fraud, abuse, and unauthorized access. You are responsible for keeping your account credentials secure.

Customer Support and Service Improvement

We use personal information to respond to enquiries, provide customer support, and improve the quality and performance of our Services.

Cookies and Tracking Technologies

We use cookies to operate and improve our Site, remember your preferences, analyze usage, and support marketing efforts.

You can manage cookie preferences through our cookie banner or your browser settings. Disabling cookies may affect certain Site features.

For more information about Shopify-related cookies, please refer to Shopify’s cookie policy.

How We Share Personal Information

We may share your personal information with:

Service providers who support our business (payment processing, shipping, IT, analytics)
Marketing and advertising partners, where permitted by law
Affiliates within our corporate group
Legal or regulatory authorities, where required

We do not sell personal information for monetary gain and do not use sensitive personal information to infer personal characteristics.

Data Retention

We retain personal information only as long as necessary for the purposes described in this Privacy Policy, including:

Order and transaction records for legal and accounting obligations
Account information while your account remains active
Marketing data until you withdraw consent or unsubscribe

Your Rights

Depending on your location, you may have the right to:

Access your personal information
Request correction or deletion
Request a copy of your data (data portability)
Object to or restrict processing
Opt out of targeted advertising or data sharing
Withdraw consent at any time

To exercise your rights, please contact us using the details below. We may need to verify your identity before responding.

Children’s Privacy

Our Services are not intended for children under the age of 16, and we do not knowingly collect personal information from children.

International Data Transfers

Your personal information may be processed outside your country of residence. Where required, we rely on approved safeguards such as Standard Contractual Clauses to protect your data.